Shoiab
Ganai
Senior Digital Marketing Strategist & SEO Expert
With over 11 years of experience driving measurable growth for 150+ businesses across USA, India, Canada, Malaysia, and Singapore. Specialising in SEO, Local Search, Google Ads, Meta Ads, and data-driven analytics.
Portfolio & Performance Reports
Detailed breakdowns of real campaign results, metrics, and strategies across every major digital marketing channel.
Organic Search Growth & Content Authority
Building sustainable organic visibility through technical SEO, keyword strategy, E-E-A-T content frameworks, and authority link building — delivering rankings that hold and traffic that converts.
SEO Case Studies
Strategy Applied
Comprehensive technical audit revealed crawl issues and thin content. Implemented:
- Service-area landing pages for 12 neighborhoods
- Long-form pillar content (Pool Maintenance Guide, 4,800 words)
- Schema markup for LocalBusiness and FAQPage
- 60 high-DA backlinks via local citations and PR
- Core Web Vitals optimisation — LCP improved to 1.8s
Strategy Applied
- Keyword gap analysis vs top 5 competitors
- 12 new service pages with semantic SEO
- Internal linking architecture rebuild
- Google Search Console impressions grew 5x in 8 months
- Featured snippets captured for 9 “how to” queries
Dominating Local Search & Google Maps
Managing 150+ Google Business Profiles across the USA — from profile optimisation and review strategy to post scheduling, citation building, and local pack rankings. 112 actively published profiles with verified status.
Managed GMB Locations — Sample Portfolio
150 Total Locations| Business Name | Category | Location | Status | GMB Score |
|---|---|---|---|---|
| Max Pool Service | Swimming Pool | Sun Valley, CA | Published | ⭐ 4.9 |
| Innovative Pools and Spas | Contractor | Austin, TX | Published | ⭐ 4.8 |
| Dr Drip IV Hydration | Medical Spa | Menifee, CA | Published | ⭐ 4.9 |
| Bright House Cleaning Services | House Cleaning | New York, NY | Published | ⭐ 4.7 |
| Solar Electrical Plus INC | Solar Energy | Ontario, CA | Published | ⭐ 4.8 |
| Colorado Paving and Concrete | Paving | Northglenn, CO | Published | ⭐ 4.6 |
| Revenex RCM | Medical Billing | Boston, MA | Published | ⭐ 4.9 |
| Best Carpet Cleaning Experts | Carpet Cleaning | San Antonio, TX | Published | ⭐ 4.7 |
| Holliness Agency | Insurance | Remote | In Progress | ⭐ — |
| BTB Construction | General Contractor | Galveston, TX | In Progress | ⭐ — |
| + 140 more locations across USA… |
GA4, GSC & Data-Driven Decision Making
Setting up and interpreting Google Analytics 4, Search Console, Looker Studio dashboards, and custom reporting systems that give clients full visibility into what’s working — and what’s not.
High-Performance PPC Campaigns That Convert
Managing Search, Display, Local Service Ads, and Performance Max campaigns with rigorous bid strategy, audience segmentation, ad copy testing, and negative keyword management to maximise ROI.
Campaign Structure
- Single keyword ad groups (SKAGs) for Solar Installation queries
- Responsive Search Ads with 15 headlines / 4 descriptions tested
- Negative keyword list of 280+ terms built
- Target CPA bidding at $18 → achieved $14.20
- Local Service Ads enabled for Google Guaranteed badge
Social Advertising That Builds Brands & Drives Revenue
Full-funnel Meta advertising — from awareness campaigns on Instagram Reels to retargeting sequences on Facebook. Creative strategy, audience building, pixel setup, CAPI integration, and weekly optimisation cycles.
Campaign Approach
- Lookalike audiences built from top 5% customers
- Instagram Reels ads — UGC-style creative outperformed polished ads by 3x
- Retargeting sequence: page visitors (3 days), video viewers (7 days), add-to-cart (14 days)
- Meta CAPI + Pixel dual tracking for accurate attribution
- A/B tested 8 creative variants — identified winning hook in week 2
150+ Businesses Served Across USA
From home services to medical spas, solar companies to restaurants — a diverse portfolio of American small and medium businesses trusting their digital growth to expert management.
Full Client Portfolio — GMB Managed Locations
150 Locations| Business Name | Category | City | State | Website | Status |
|---|
11+ Years Driving Digital Growth
I’m Shoiab Ganai, a senior digital marketing strategist with over a decade of hands-on experience helping businesses grow their online presence, generate qualified leads, and maximise their return on marketing investment.
From managing 150+ Google Business Profiles to running multi-million dollar ad campaigns, my approach combines technical expertise with creative strategy and rigorous data analysis. I’ve worked with clients across the USA, India, Canada, Malaysia, and Singapore — from solo operators to growing enterprises.
Meet the Specialists Behind the Results
Shoiab Ganai leads a focused team of SEO and digital marketing experts — each a specialist in their domain, together delivering complete digital growth solutions for clients worldwide.
Data-driven SEO strategist with 3+ years building organic visibility and Answer Engine Optimisation frameworks for top brands across e-commerce, SaaS, and enterprise sectors. Has worked with Blinkit, Flipkart Commerce Cloud, Foyr, Atom11, and 25+ other brands.
SEO Analyst specialising in Local SEO, On-Page SEO, Google Business Profile Management, Content Optimisation, and Technical SEO. Grew GSC impressions from near zero to 93.2K+ in just 4 months on the Eco Repairs campaign — achieving 1K+ clicks at position 11.4.
A dedicated creative and digital strategist focused on compelling content, brand storytelling, and multi-channel digital campaigns. Brings a fresh perspective to every project with data-informed creativity and a strong understanding of audience engagement and conversion.